Thursday, March 29, 2012

How Creativity Works

via Scott Myers at Go Into the Story:

Looks like an interesting book.

On the heels of calling out a director for lacking vision (Jesus Christ, I can be a real asshole sometimes) I find myself absorbed in thought.  How?  How do we approach something with a fresh set of eyes and create something new and exciting?  We do it, but how do we do it?

If we know how we do it, maybe we can be more consistent about it.  Maybe we can share the skill with others, and improve the overall quality of what we do.

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