Monday, June 26, 2006
"Intimate" is the new "Small"
This is from the "LA STAGE TIMES" theatre listings, "a cooperative advertising program between the Los Angeles Times and LA Stage Alliance." When I first saw the words "Intimate Theatre" and right below that a play named "Back of the Throat"I couldn't help but think . . . well, you can probably guess what I thought. Then I got it: These are plays in under-99 houses. Intimate is the new small!
Pamela and I were thinking about joining the LA Stage Alliance, only we're not really "joiners". In order to be nominated for the Ovation awards (LA's answer to the Tonys) you have to be a member of the LA Stage Alliance. To tell the truth, I'm not too sure how big a deal winning an Ovation is to the average Los Angeles theatre-goer, let alone being eligible for a nomination.
(By the way, the cheapest ad space in the LA STAGE TIMES goes for $420. Yowza! That would've paid for a night of Torrid Affaire!)